Attention: Closed Easter Sunday, March 31. Businesses with exterior entrances may have varying hours. Please call ahead.


Get ready to learn Back-to-School FUNdamentals with East Towne!

For the $1,000 Battle of the Backpacks Giveaway rules, scroll to the bottom of the page.

A, B, C, or D? ~Swipe below for first-day-of-school must haves! ~

Learning is FUNdamental and East Towne has all the back-to-school essentials to help you rock/slay/eat this school year!

Battle of the Backpacks

$1,000 Giveaway!

We partnered with H&M and Tradehome Shoes for an epic giveaway.

Vote for your fave filled backpack and you’ll be entered for a chance to win that backpack, valued at $500.

~ Swipe below to see what’s in the H&M backpack! ~

Vote for this H&M filled backpack and you will be entered for a chance to win it, valued at $500! #ReadyPlayerOn

Next up, the Tradehome Shoes backpack.

~ Swipe to see what’s inside. ~

Vote for this Tradehome Shoes filled backpack and you will be entered for a chance to win it, valued at $500! #SquadGoals

Giveaway Rules

How to Enter:
Tap here to vote and enter for a chance to win one of the backpacks.  

One entry per person. Multiple entries will not be considered. 

Visit the giveaway website and submit your entry. You may also visit East Towne Mall and scan one of the giveaway signs placed throughout the mall.  

THE PROMOTION IS IN NO WAY SPONSORED, ENDORSED, ADMINISTERED BY, OR ASSOCIATED WITH FACEBOOK OR INSTAGRAM.  

By entering the giveaway, you consent to receiving occasional marketing emails from East Towne. Mange your subscription preferences from the link in the footer of any email communication.    

A successful entry will receive a confirmation after pressing submit on the entry form.   

The giveaway is open to all legal residents of the 50 U.S. states and DC who are 18+ years of age or older at the time of entry.  Void elsewhere and where prohibited.  Employees of CBL & Associates Management, Inc. and their immediate family members are not eligible (as defined as parents, parents-in-law, children, siblings, and spouse) to enter or win. No purchase necessary to enter.   

A random drawing of all entries will be conducted on 9/9/24 from all eligible entries received during the giveaway period. Two winners will be randomly drawn, one winner per backpack. A person may not win both backpacks. If the same name is drawn for both backpacks, an alternate winner will be drawn for the second backpack. Winners will be notified via email to the email address entered for the giveaway.  Winner must pick up prize in person at the mall office at 89 E Towne Way during the times of MONDAY THRU FRIDAY FROM 10:00 AM TO 5:00 PM.  Prize must be claimed by 9/23/24.   

Value of each backpack is $500. Prizes may be exchanged per the exchange policy of the retailer where the merchandise came from.   

In the event of noncompliance with these Official Rules, or if the prize is unclaimed, prize will be forfeited.    

PRIZES ARE AWARDED AS IS AND WITHOUT WARRANTY.  GUARANTEE OR REPRESENTATION OF ANY KINDS, EXPRESSED OR IMPLIED (INCLUDING WITHOUT LIMITATION, ANY IMPLIED WARANTY OF MECHANTABILITY OR FITNESS FOR A PARTICULAR PURPOSE).   

Odds of winning depend on the total number of eligible entries at the time of the drawing.    

Sponsor: CBL & Associates Management, Inc.